Hawco - bluedigital.co.uk

Hawco

Hawco are a leading national supplier of specialist service products and component parts to the refrigeration, air conditioning, heating, electrical and control industries with over 7500 customers across the UK and Europe.

Challenge

Hawco approached us to refresh and modernise their ecommerce offering across web and mobile to make it easier for customers to search for and purchase products and components. Our main challenge was to implement a migration strategy from their old website to the new from several legacy platforms and we were challenged with having to modernise and simplify the outdated categorisation, navigation and filtering elements of their website.

The eCcommerce solution was extended to mobile for iPad, iPhone and Android enabling Hawco customers to easily navigate and purchase the company’s extensive range specialist service products on the go!

Strategy

We implemented a bespoke Magento framework, allowing the company to easily manage product information, attributes, sales data and reporting. The website also has the functionality for customers to download instruction manuals. This enhanced productivity and provided Hawco with the foundation to provide a stellar service through their eCommerce site.

Hawco Images

Results

Our solution has not only refreshed but ignited Hawco’s online and mobile offering. Combining the technical foundation with a compelling design we have re-invigorated their online experience and by streamlining the search process for customers are able to search for products in real time.

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